A tight color palette is the quickest way to make a feed recognizable. Below are 30 palettes grouped by mood, each with hex codes you can paste straight into Canva. Each palette lists background, text, accent and two supporting colors.
How to use a palette
Follow a simple ratio: about 60 percent background color, 30 percent text and supporting tones, and 10 percent accent. Use the accent only for the thing you want people to notice, like a price, a button or a key word.
Warm and friendly
- Sunday Brunch: #FFF6EC, #2B2118, #E8743B, #F4C095, #8C5E3C
- Terracotta: #F7EFE6, #3A2A20, #C8553D, #E9B384, #7A8B69
- Golden Hour: #FFF8E7, #2E2A24, #F2A541, #F7D59C, #A4573A
- Citrus: #FFFBEA, #222222, #FF8C1A, #FFD23F, #4C956C
- Clay Studio: #F3E9DC, #3E2C23, #B5651D, #D9B48F, #5E6C5B
Clean and modern
- Paper and Ink: #FAFAF7, #111111, #FF4F1F, #E5E5E0, #6B6B6B
- Studio White: #FFFFFF, #1C1C1C, #2563EB, #E8EEF9, #94A3B8
- Concrete: #EDEDEA, #1F1F1F, #E4572E, #BDBDB7, #4A4A4A
- Mint Office: #F4FBF8, #12302A, #1FA37A, #CDEBDF, #5D7A72
- Nordic: #F5F3EF, #1E2328, #3D7EA6, #D6DDE3, #A39887
Luxury and editorial
- Black Tie: #0F0F0F, #F5F1E8, #C9A96E, #2A2A2A, #8A7F6E
- Champagne: #F8F4EC, #2B2724, #B89B72, #E6DCCB, #6E6259
- Emerald Estate: #F4F1EA, #10261F, #1F5C4A, #C8B98F, #6F7F72
- Navy Gold: #F7F5F0, #0E1A2B, #C49A45, #DDE3EA, #51617A
- Stone and Oak: #EFEAE2, #2D2823, #8B6B4A, #CFC4B4, #77706A
Bold and energetic
- Volt: #111111, #FFFFFF, #D4FF3A, #2B2B2B, #8A8A8A
- Fire Sale: #FFF4E8, #141414, #FF3B1F, #FFC15E, #1D4E89
- Electric Blue: #0B1020, #F2F4FF, #3D5AFE, #1C2340, #00D1B2
- Game Day: #F7F7F2, #101820, #F2AA4C, #2D4059, #EA5455
- Pop Red: #FFFFFF, #1A1A1A, #E63946, #F1FAEE, #457B9D
Soft and calm
- Blush: #FFF5F3, #3B2A2A, #E58F8F, #F7D6D0, #A7856F
- Sage: #F5F6F0, #263027, #7D9471, #DDE3D3, #A89F8A
- Sky: #F3F8FC, #1B2A38, #5FA8D3, #D6E7F2, #8FA3B3
- Oat Milk: #F6F0E8, #3A332C, #C7A27C, #E7DCCD, #8F8576
- Seafoam: #F1FAF8, #173B3F, #4FB3A9, #D2EEEA, #8BA6A3
Dark and moody
- Midnight: #0E1116, #E9ECEF, #F25F4C, #1E242C, #7F8A96
- Forest Night: #0F1A14, #E7EFE9, #9BC53D, #1E2D24, #6E7F73
- Espresso: #1E1612, #F2E8DF, #D4A373, #33261F, #8C7B6E
- Ink and Coral: #121826, #F4F4F6, #FF6F59, #232B3D, #9AA3B5
- Graphite: #18181B, #FAFAFA, #F59E0B, #27272A, #A1A1AA
Templates you can recolor in one click
Editorial Real Estate Carousel Pack
Editorial Beauty Salon Social Brand Kit
Bold Beauty Salon Instagram Post Pack
Check contrast before you post
Whatever palette you choose, make sure your text color is clearly readable on your background. A quick test: shrink your design to thumbnail size. If you cannot read the headline, increase the contrast.
Save it to your Brand Kit
Add your chosen palette to your Canva Brand Kit so it appears in every design. Here is how to set up a Brand Kit, plus the font pairings that match these moods. For the full design system, read our Canva social media guide.